Instagram's Political Content Filter Update

[Uncrowned Guard]

Instagram has recently updated its recommendation algorithm for political content. During the U.S. election season, the platform will not proactively recommend political posts to users unless they follow the accounts. This change aims to limit the spread of political content and could affect users' exposure to diverse political views, which is crucial for community organizing and staying informed.

Adjusting Your Content Preferences

For those who wish to continue seeing political content, Instagram provides an option to adjust settings:

• Navigate to your profile and access the 'Settings and activity' page.
• Under 'What you see,' select 'Content preferences' and then 'Political content.'
• Choose to either see political content from non-followed accounts or keep it limited.

Meta's History with Political Content

Meta, Instagram's parent company, has faced controversies over political content, including the Cambridge Analytica scandal and issues related to the January 6 Capitol event. The new policy could have significant implications for content creators and the platform's role in political discourse.

Remember, if you change your preferences on Instagram, it will also apply to Threads, an integrated app within the platform.